3 Quick Ways Any Business Can Attract Millennials
Millennials are a notoriously difficult target market to capture. They are suspicious, capricious, and have a culture unique to themselves. …
Category Archives: Marketing
Are You Using These Scarcity Tactics in Your Marketing?
The more limited an item is, the more enticing it is likely to be to consumers. Scarcity is not a …
A Simple Guide to Social Media Marketing During COVID-19
Every business is learning to adapt to the challenges of marketing during the COVID-19 outbreak. Using social media is especially …
6 Clever Ways to Drive Traffic to Your Business’ Website
There’s nothing more disheartening than seeing your website fail to get as much traffic as your competition. Small businesses don’t …
The Downside of Discounting: How Big Bargains Can Drive Away Customers
When you start a business, you want to attract customers. And once you’ve attracted them it seems to reason that …
Why Expectation Management is Key to the Growth of Your Business
Creating happy clients and customers is one of the most critical components of growing any successful business. Happy customers are …
How to Use Marketing That Resonates with Millennials
Appealing to millennials is a primary goal of many businesses. Millennials are usually characterized as being born between 1981 and …
Three Reasons Your Social Media Campaign Isn’t Yielding Results
For business owners, adding a social media campaign to your marketing strategy may seem simple: You have a Facebook page …
5 Important Things Your Business Must Remember About Gen-Z to Succeed
Generation Z, often mistaken for millennials, are the latest puzzle for marketing teams around the world. Born in 1995 and …
The Biggest Social Media Marketing Pitfalls to Watch for
Social media marketing has been around for several years now, but there are still many new or established businesses that …
