Creating an Effective Cold Email in Today’s Business Climate
The current business landscape today can make communication trickier and more challenging. In the online world, it is especially prudent …
Tag Archives: sales techniques
10 Steps to Top-Class Customer Service
Whenever customers deal with a brand, they expect good service. And that expectation extends far beyond the product customers receive. …
5 Tips for An Effective Lead Magnet
It’s long been accepted wisdom that when you’re building a mailing list, you need to offer the customer something for …
Making the Perfect Sales Pitch
It is no news that a bad sales pitch can hurt your sales. It is a good idea to …
6 Ways to Celebrate the Small Wins and Achieve Your Goals
Imagine that you work so hard on a project for weeks and don’t see any results. You double your efforts …
Creating a Relaxing Sales Experience
In the typical sales environment, one of the main strategies for business owners is to place customers in a comfortable …
The 5 Ingredients Involved in Closing Every Conversation
When in business, whether small or startup or well-established, you need to close. Closing is something that isn’t just done …
Thinking of Sales as a Process of Emotional Persuasion
If you’re in sales, you’ve likely heard about how consumers tend to approach purchase decisions emotionally, rather than in a …
The Downside of Discounting: How Big Bargains Can Drive Away Customers
When you start a business, you want to attract customers. And once you’ve attracted them it seems to reason that …
Why Expectation Management is Key to the Growth of Your Business
Creating happy clients and customers is one of the most critical components of growing any successful business. Happy customers are …
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